On the National Day for Violence Against Women, we inaugurated a Vogue Café to raise awareness for 'Stand Up Against Street Harassment,' powered by L'Oréal Paris. Throughout this day, Vogue readers underwent training by experts from Stand-Up, in partnership with Right To Be, on how to confront street harassment. NIMU Agency developed the strategy for this brand activation, evolving into an event concept where we handled the full-service creative production. This encompassed a full-day program featuring, among others, the inspiring spoken word artist Zaïre Krieger and Dutch singer-songwriter Bente.